The Managing Director, Anchor Insurance Company Limited, Mr. Ademayowa Adeduro, has said that the firm is promoting service excellence to make insurance more appreciative to stakeholders.
He said this during the brokers and customers forum organised by the firm with the theme, “Sustaining a vibrant customer relationship,” in Lagos .
Adeduro said, “The theme was chosen from the real essence of the forum on how to make our services relevant to our customers and not as a compulsory purchase or a sale out of compulsion as we most often witness in insurance transactions in Nigeria .”
He said, the platform was unique as it brought the firm together with stakeholders for the objective to promote service excellence and appreciation of uniqueness of insurance.
He said, “For us to make a meaningful image for the insurance industry, we must close rank with the insured, the customers, we must see ourselves in the same turf with brokers. We must not abandon brokers to do the difficult task of straightening the image of the industry along.”
To ensure that its management, brokers and customers are fully connected, he said that there was the need to build a robust interactive communication system, which was critical in achieving on line real time communication for a vibrant relationship.
The Chairman of the company, Chief Senas Ukpanah, said that apart from interacting with its customers, the essence of the forum was to also create insurance enlightenment and education.
According to him, the forum also featured on how to develop micro and agricultural insurance.
He said, “It can never be over emphasized that for the insurance industry in Nigeria to contribute significantly, it must address the risk transfer needs of peasants and the middle class.”
The chairman stressed the need to meet the aspiration and the apprehension of the fishermen, the traders, the nomads, the welders and the teaming blue collar low income earners.
According to him, there was also the need to address the peculiar risk challenge of the small and medium scale entrepreneurs.
He promised that the firm will continue to work hard to keep and earn a higher confidence in stakeholders.
“We are determined to see Anchor regain loss grounds and take a pivotal position in Nigerian insurance industry,” he said.
Headlines Newsview all
Growing with prominence and gradually taking the right spot where she belongs, Ghanaian musician Noella Wiyaala has been confirmed to perform for the Queen of ... Full story
The Governor of Rivers state, Rotimi Amaechi says First Lady Patience Jonathan is in control of the police in Rivers state and that the police ... Full story
The co-pilot of the Germanwings plane that crashed in the French Alps on Tuesday, killing 150 people, appears to have deliberately flown it into a ... Full story
Rate this article
Emem Isong is a Nollywood producer that has her works speak of the tedious and dedication put into creating classic movies and she is one ...
All is not that rosy with Nollywood actor, Yul Edochie, as he recently caused an arguement for endorsing former aviation minister, Stella Oduah, to win ...
With her recent display of pictures, it seems Nollywood actress, Eniola Badmus, is trying to send a strong message to her fans that she surely ...
Princess Stella Oduah, the former Aviation Minister is said to be running for Anambra North Senatorial District and two Nollywood stars Chigozie Atuanya and Yul ...
Sexy Yoruba actress, Bisola Badmus, is still in sad mood and might be off set for some weeks over the sudden death her aunty after ...
Dbanj is one Nigerian entertainer who has been in the news since the day and he does not seem to be letting go as he ...
On Tueday, March 24, Nollywood actress, Ruth Kadiri topped another year. The talented actress cum producer was more than happy when her dad, Desmond Kadiri ...
The countdown has already began for the much anticipated 2015 Presidential election in Nigeria.The D-day is just 2days ahead, Saturday, March 28. Most of our ...