- The new burgers in development include a Habanero Ranch Quarter Pounder, a Deluxe Quarter Pounder and a Bacon and Cheese Quarter Pounder
- McDonald's reported its first monthly sales drop in nine years earlier this month
- The company is replacing its U.S. president next month
By Damian Ghigliotty
PUBLISHED: 01:45 EST, 25 November 2012 | UPDATED: 02:44 EST, 25 November 2012
Don’t expect McDonald’s to rest on its burgers.
Disappointing sales have led the fast food giant to begin testing new menu items, including three new varieties of its prized Quarter Pounders.
The new burgers in development include a Habanero Ranch Quarter Pounder, with white cheddar, hickory-smoked bacon and a new habanero-ranch sauce; a Deluxe Quarter Pounder, with American cheese, lettuce, tomato, red onion, pickle, mayonnaise and mustard; and a Bacon and Cheese Quarter Pounder, with American cheese, bacon, red onion, pickle, mustard and ketchup.
New additions: McDonald's is changing up its menu with three new Quarter Pounders in the works
The company is also getting ready to launch a new McMuffin made with egg whites.
The Oak Brook, Ill.-based chain is testing its new fast food products during a time of major transition for consumer goods companies in the United States, as Nation’s Restaurant News reports.
McDonald’s posted its first monthly sales drop in nine years earlier this month, amid a loss of customers to rival chains such as Burger King. McDonald's global same-store sales fell 2.2 per cent in October.
Soon after that sales drop made headlines, McDonald’s announced plans to replace its U.S. president, Jan Fields, who has been with the company for more than 35 years and who drove the expansion of its popular McCafe drink menu.
On her way out: McDonald's U.S. president, Jan Fields, is stepping down from her role after 35 years with the company
Regime change: Jeff Stratton, McDonald's global chief restaurant officer, is set to become the company's new U.S. president on December 1
Fields will be replaced by Jeff Stratton, McDonald’s global chief restaurant officer effective December 1, the company said.
‘We feel that now was the right time to make a change in leadership for the U.S. business,’ company spokeswoman Heidi Barker Sa Shekhem said on November 15.
McDonald’s chief executive, Don Thompson, recently told investors that slow growth and increased competition in the United States would be a ‘new normal’ for the brand, requiring a greater emphasis on less expensive menu items.
Several factors are impacting McDonald's declining sales, including the undercooked U.S. economy and high unemployment among younger consumers who tend to favor fast food.
Other fast food chains, including Wendy’s and Yum! Brands, which operates KFC and Pizza Hut, have been suffering similar fates.
McDonald’s operates or franchises more than 34,000 restaurants worldwide, including more than 14,000 in the United States.
Menu icon: The long-standing Quarter Pounder with cheese
Headlines Newsview all
At least 67 people were feared dead and about 98 others seriously injured yesterday when two female suicide bombers hit a popular Monday market along ... Full story
Stella Damasus Talks About Secret Affair With Yoruba Actress Doris Simon's Husband, Daniel Ademinokan
For the first-time ever Nollywood actress Stella Damasus is opening up about aspects of her personal life that has dominated the media in the past ... Full story
Whenever they come home, they will be forming big boys for some of our girls who love money more than their lives but back in ... Full story
Rate this article
- Two female suicide bombers kill 67 people, injure 98 in Borno market
- Dusk Beauty Photos
- Lagos cop accused of attacking a man and damaging his brain for scratching his Jeep
Controversial actress and singer, Cossy Orjiakor, in an interview with Encomium magazine, denied rumours that she no longer get movie roles as widely thought. Cossy explained ...
Drive slow, blacks crossing,My charges will be trumped up to be read posthumous, on my coffin.I am black in America and it is poaching season,I ...
The event which was used to unveil its service on the new mobile phones, had fans asking for more as they were entertained by talented ...
Ko Ma Roll crooner and ace Yoruba rapper, Modupe Oreoluwa otherwise known as Mo’Cheddah seem to be savouring the best of romantic relationships. The 24-year old ...
If recent happenings in the entertainment industry are anything to go by, especially with the way entertainers splash cash on some of their fans, it ...
The entire family Okoye family are still in mourning mood since they lost their father yesterday, November 24. Lola Omotayo, wife of Peter Okoye, the other ...
Mrs. Clara Dominique, has been barren for 18 years, but strongly believed that God's time is the best, thus she endured all the tribulations that ...
...Sele Bobo, Pete Edochie, Mr. Ibu others set to grace event It is a known fact that Enugu State has over the years been the African ...
Ralph Nwadike needs no introduction in the entertainment industry, but for the benefit of those who are not so familiar with the name. Ralph is a ...
Nigerian politicians seem to have devised a new means to create unnecessary perception about their personality just to make the electorates believe they (politicians) are ...